If there is any company that enjoyed the just-concluded MWC 2016 event in Barcelona is Qualcomm. While many expected smartphone companies to highlight the event, it is this chip making company that stole the show.
2016 wasn’t the best year for Qualcomm as the leading seller of smartphones dropped its flagship chipset – Snapdragon 810 – in favor of its own Exynos. This was a huge blow for the American chip maker as it eventually recorded poor sales as the year 2015 ended.
Qualcomm is now back with a bang and this time it’s the new Snapdragon 820 chipset that is lighting its way. As it seems, every smartphone that was unveiled during the Barcelona tech show is being powered by a Snapdragon chipset.
Samsung, LG and Xiaomi lead the way in reviving Qualcomm’s sales
Samsung will reportedly unveil more than 17.2 million units of the Galaxy S7 and S7 Edge smartphones in a period that ends in April. While there is no confirmation whether all these devices will be powered by Snapdragon 820 CPU, featuring in only half of them would still be massive for Qualcomm. LG also went for the same chipset in its LG G5 while Xiaomi also installed the 820 in its Mi5. Sony dropped the Z series in favor of a new X series. The flagship Xperia X Performance comes with Qualcomm’s flagship chipset, which is another win for the chipmaker as the former looks to revive its smartphone business.
HP also threw its luck in the flagship world with a new HP Elite X3, a smartphone that also runs on the latest Snapdragon 820 chipset and Windows 10. HTC did not reveal the much-anticipated One M10, but it came in with a variety of Desire series devices – all of which are equipped with lower-end Snapdragon chipsets.
The newly unveiled devices running on the latest Snapdragon 820 are insanely fast. This is one major reason many of the company’s partners went for the processor as far as their flagships are concerned. Combined with the power of Android Marshmallow and Windows 10, these chipsets bring out the modern and ultra-responsive user experience that many yarn for.
Animations are extremely fast and fluid and so is the camera. You won’t experience any problems with HD graphics and according to Qualcomm; all of these is achieved at highly improved power efficiency as opposed to last year’s SD810. With the poor sales the company recorded last year, it has been working for months to be ready for this year’s biggest mobile tech show – and it has with no doubt been successful. Other companies such as MediaTek, Huawei’s Kirin and even Samsung’s Exynos will have to step up their games following a dismal showing at the MWC.
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